The Head of Marketing will be responsible for developing and implementing comprehensive marketing strategies to enhance the visibility and reputation of Gulf Education. This role involves leading a dynamic marketing team, driving brand awareness, and collaborating with internal stakeholders to achieve business objectives.

Position Requirement:
Education and Work Experience:

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
• Proven experience in a senior marketing role, with a focus on strategic planning and team leadership.
• Strong understanding of digital marketing trends, tools, and platforms.
• Excellent communication and interpersonal skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Experience in the education or recruitment sector is advantageous.

Duties and Responsibilities

1. Strategic Planning: Develop and execute a strategic marketing plan aligned with the overall business objectives of Gulf Education. Conduct market research to identify trends, opportunities, and potential areas for growth.
2. Brand Management: Oversee and enhance the brand image of Gulf Education, ensuring consistency across all marketing channels. Develop and maintain brand guidelines to drive a unified brand identity.
3. Digital Marketing: Lead digital marketing initiatives, including social media, content marketing, email campaigns, and SEO/SEM strategies. Utilize analytics to measure and optimize the performance of digital marketing campaigns.
4. Content Development: Drive the creation of engaging and relevant content for various marketing channels. Collaborate with internal teams to ensure content aligns with the organization's messaging and goals.
5. Lead Generation: Develop and implement lead generation strategies to support the recruitment efforts of Gulf Education. Collaborate with the sales team to ensure alignment between marketing and sales activities.
6. Event Management: Plan and execute events, webinars, and conferences to enhance brand visibility and engage target audiences. Evaluate the success of events and make recommendations for improvement.
7. Team Leadership: Lead and mentor a high-performing marketing team, fostering a collaborative and innovative work culture. Provide guidance on professional development and performance improvement.

Salary Range: The salary range for the Head of Marketing position at Gulf Education will be competitive and commensurate with the candidate's qualifications and experience.